I didn't think Social Technology was going to be as relevant for El Salvador elections as it was for the US elections. But during these past two days (Saturday and Sunday) I have been following all my friends' Facebook status updates and I'm very excited of what I have seen. To give you a little bit of context, El Salvador has two parties - Right party which has been governing for 20 years and Left party which came from the communist organizations of the civil war. Left party was most likely to win, according to the surveys.
Here's what happened in terms of Social Technology:
1. Openness: In the previous elections, everyone that supported the Left party was criticized and would be too open to let people know about their beliefs. Now, with FB status, everyone is being honest and yes, criticized, but still want to share what they believe. A huge development in our society.
2. Dialogue: The ones that criticize my status updates are my friends. Otherwise they wouldn't be in my FB network, of course. The ability to have a one on one conversation without generalizing and saying "all right/left party followers are wrong!" makes me believe that the dialogue is now real and we can talk about our differences and still be friends!
3. Pride: It makes me proud that this new generation is so committed to talk about these issues. It was about time that we owned the future of our country. And it makes everyone feel proud of being a Salvadorian, regardless of them winning or losing.
Great lessons of the Power of Social Technology. It's real! Even in such a small country